HDE 2016 Logo white

2 October 2019 at the Montcalm Marble Arch, London

senior executives involved in sales, marketing and technology within hotel brand, operating and owning companies. In addition, other senior hotel executives at the CEO, COO and CFO level who have responsibility for these functions


HDE19 programme promises to educate you

The Hotel Distribution Event 2019 offers a roster of the leading opinion formers in the hotel technology sector.


Hotel Analyst, the event’s organiser, again links its investment market background with the digital disruption taking place in the industry.

“HDE is designed to get into the issues that matter for hotel owners and operators. We put on challenging sessions and this year have innovators like OYO and Alibaba as presenters and panellists,” adds Sangster. “We don’t always have the right answers at Hotel Analyst but we know the right questions to ask and who to ask them of.”

Topics to be discussed at HDE19

    • A view from the city: an investment perspective
    • Investors and Owners Panel
    • How technology needs to catch up with business transformation needs
    • Debating distribution – hear from hotel execs
    • Distribution Innovation
    • The future of metasearch: Is metasearch doomed? And if so, what does this mean for hoteliers?
    • Sitting between brand and owner: The distribution role for third party operators
    • Growth of Airbnb
    • Impact of the sharing economy
    • Where the sharing economy will take the hotel industry

Senior HDE19 attendees already confirmed:


  • Alexandra Koukoulian, Director Owner Relations, Expedia Group
  • Alex Mavridis, Chief Operating Officer, Hotel Solutions Partnership
  • Alex Rowling, Ecommerce Executive, Strand Palace Hotel 
  • Alexandra Brunner, Chief Operating Officer,  Native Apart-Hotels
  • Alice O’Reilly, Business Operations Manager, Gorgeous Smiling Hotels 
  • Amanda Maltos, Director Industry Relations, Expedia Group
  • Andreas Erben, Founder & Managing Director, Gorgeous Smiling Hotels 
  • Andrew Sangster, Editorial Director, Hotel Analyst
  • Antoine Asselin, Founder, Up Mail Solutions 
  • Boris Azarenko, Owner, Vesper
  • Bruna Beck, Senior Executive, Business Development & Sales – Europe, Rategain
  • Bryan Hammer, Vice President IT, Belmond
  • Dave Chapman, Strategist, Cloudreach
  • Darryl Walker, Director of Distribution and Supply, SACO The Serviced Apartment Company
  • Giles Leather, Regional Director Business Development – EMEA, Derbysoft
  • Haris Paschalis, Director 3rd Party Distribution, Hilton Worldwide 
  • Harvey Hernandez, Co-Founder & CEO, Niido
  • Ina Ottmann, Head of Legal, Gorgeous Smiling Hotels 
  • James Wheatcroft, VP Marketing Northern Europe, Accor
  • Jamie Child, Marketing & Communications Manager, Strand Palace Hotel 
  • Jane Pendlebury, CEO, HOSPA
  • Jeremy Sanders, Head of UK, OYO
  • Jeremy Ward, cloud Strategist, Cloudreach
  • Jerome Wise, Vice President – Enterprise Clients, Travelclick
  • Jouke Baaima, Director, Corporate Housing Factory
  • Jocelyn Paulley, Partner, Gowling 
  • Joy Desseigne, Research Manager, BVA BDRC 
  • Katherine Doggrell, Editor, Hotel Analyst
  • Konrad Zareba, Group Distribution Manager, SACO The Serviced Apartment Company 
  • Kristian Haaber, Brand Manager, Core Hospitality
  • Lennert de Jong, Director of Distribution, CitizenM
  • Liz Callaghan, Director of Revenue, Cheval Collection 
  • Macy Marvel, Associate, Hotel Analyst 
  • Mara Jozing, Director of Revenue, Strand Palace Hotel
  • Margerie Suon, Senior Associate, Hamilton Hotel Partners 
  • Mark Campbell, Chief Information Officer, Dorchester Collection
  • Mateus Paes Campos Coelho, Assoiate Vice President, Sales & Distribution – Europe, Rategain 
  • Matt Chetwood, COO, Pass the Keys
  • Matthew East, Partner, Gowling
  • Max Moore, Principal Associate, Gowling 
  • Michael Lacey, Partner, Gowling 
  • Michail Tzouvelekis, Director of Global Marketing, Fornova 
  • Nadira Lalji, Founder at Inhabit Hotels, Director at Precis Management Services 
  • Neetu Mistry, Commercial Director, Cycas Hospitality 
  • Neil Burton, Global Practice Lead – Customer Strategy & Brand, Greystar
  • Nick Chadwick, Senior Vice President, Hotel Asset Management, Starwood Capital Group 
  • Nigel Allport, Head of Business Development, For-Sight
  • Nir Dupler, CRO, Fornova
  • Nora Kurittu, Director, NK Revenue Solutions 
  • Orla Lee, VP EMEA, Market Management, Expedia Group
  • Osama Hirzalla, Vice President Sales & Distribution Europe, Marriott Hotels International 
  • Paul Payne, CTO, iRiS Software Systems
  • Peter O’Connor, Professor of Information Systems, ESSEC Business School, France IMHI
  • Rahim Lalji, Associate, Precis Management
  • Ramesh Arora, Managing Director, The Montcalm Luxury Hotels
  • Richard Bursby, Partner, Taylor Wessing
  • Richard Clarke, Senior Analyst, European Hotels & Leisure, AB Bernstein
  • Russell Kett, Chairman, HVS London 
  • Satyan Joshi, Hotel Ads Business Leader, Google UK
  • Sean Worker, Managing Director & Principal, T5 Strategies Business Architecture & Advisory Services
  • Suzie Thompson, Vice President – Marketing, Distribution & Revenue Management, Red Carnation 
  • Stuart Yeates, Head of Revenue, Distribution & Pricing, Jurys Inn Hotel Group
  • Tanya Sharapova, Research Manager, BVA BDRC 
  • Terry von Bibra, General Manager – Europe, Alibaba Group
  • Tim Davis, Founder & Managing Partner, Pace Dimensions 
  • Vineeth Purushothaman, Digital & Distribution Projects – EMEA, Wyndham Hotel Group
  • Matthew East, Partner, Gowling

Andrew Sangster explains what the event is all about

“The conference is now in its seventh year and has evolved a reputation for asking the difficult questions – even if we cannot promise to always provide the answers. HDE is where hotel investors and hotel operators get to discuss the strategy of hotel distribution. It is a platform for thought leadership rather platitudinous presentations,” says Andrew Sangster, owner of Hotel Analyst and creator of HDE.


Video of previous speakers > View photos from previous events >