With a pedigree encompassing both client-side and consultancy experience, within the UK and overseas, Andrew has worked for Ebiquity for 9 years having headed its Marketing Effectiveness capability for most of this time..

Prior to this, he held Marketing and Trading Director level positions at Marks & Spencer before moving to Verdict Research and then Ninah Consulting (part of ZenithOptimedia). With his strong commercial as well as marketing background, Andrew therefore brings a results-orientated perspective to the challenge of improving marketing effectiveness.

A contributor of articles and insight to the Marketing Press, as well as a frequent subject matter speaker, he is an alumnus of London Business School. As the son of an English mother and a Polish father, with a Bulgarian wife and a French surname, Andrew hopes that he continues to be fully compliant with all EU regulations!.