Maarten Plesman is the Vice President for Europe, Middle East and Africa at Revinate. His 15 years of experience in the US and the Netherlands combined with his vast track record in different high-tech industries offers him a unique view on how companies can leverage technology to improve loyalty and increase revenue.

Prior to joining Revinate, Maarten was the head of service sales at Cisco in Europe for the telecom service providers segment. He also held the Senior Associate position at McKinsey & Company in New York and helped build the tech company Idetic –currently known as MobiTV and a global pioneer in mobile and video technology.

A seasoned specialist positioning companies for growth by aligning them with their customers’ needs, Maarten holds a Master of Science degree in Chemistry from the University of Groningen and MBA from the Graduate School of Business at Stanford. He is fluent in English and Dutch and is currently based in Amsterdam.