Mark Weinstein serves as Senior Vice President & Global Head of Customer Engagement, Loyalty and Partnerships at Hilton, the world’s most hospitable company, comprising more than 4,900 hotels across 14 world-class brands in 104 countries and territories.
In this role, Mark inspires customers to explore, experience and fall in love with Hilton by creating innovative programs, products and partnerships that drive engagement and accelerate commercial performance. He leads customer experience, strategic partnerships, CRM and personalization, and Hilton Honors, Hilton’s 61+ million member strong, award-winning guest-loyalty program.
Mark oversees Hilton’s global partnership strategy, curating a network of over 140 travel, financial services, music, entertainment, sports and food and wine strategic partners and managing the Hilton Honors credit card programs. Under Mark’s leadership, Hilton launched “Music Happens Here” – featuring once-in-a-lifetime exclusive experiences for Hilton Honors members and content created with partners Live Nation, The Recording Academy (the GRAMMYs), and Spotify.
At Hilton, Mark’s previous areas of responsibility included Commercial Services (marketing, sales, revenue/pricing, digital, and analytics) strategy. He also established and led the Global Marketing Project Management Center of Excellence.
Mark joined Hilton from MarketBridge, a sales and marketing strategy consulting firm and prior to that consulted for PricewaterhouseCoopers (PwC). He graduated from the University of Maryland’s Robert H. Smith of Business with degrees in finance and marketing.